A New Look For The Industry’s Original Lighting Brand

Boost Your Winter Sales With A New Look From the UK’s Original Vehicle Lighting Brand

When selling online or in a retail environment brand recognition is everything. Recognition leads to a level of trust in a brand, and it is this that breaks down many of the obstacles that a customer must overcome in order to make the purchase decision.

When customers recognise a brand they trust easier and leapfrog up the ladder of loyalty. This is why established brands perform so well in digital and physical retail environments. Customers are faced with a sea of choice but they are more likely to opt for a brand that they recognise if it sits at a price that they are prepared to pay.

Without doubt this is exactly why the Lucas brand performs so well for retail businesses.

Established in 1872, the same year that the first petrol engine was patented; Lucas has had a profound impact throughout the history of vehicle lighting. It has been an integral part of our automotive industry, and for decades it supplied original equipment components to almost all vehicles produced in the UK.

Today the Lucas brand is a champion of the aftermarket, offering a significantly lower price than its OE counterparts yet retaining recognition for its OE heritage. In fact a recent poll by the brand’s owners showed Lucas brand recognition was on a level with some of the biggest OE names in the world.

Now with a fresh new image, fitting for such an iconic brand; The Lucas Vision range is set to light up the aftermarket!

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MORE, MORE, MORE!

Lucas MultiFIT wiper blade adaptor kit

New Adaptor Kit (LWMFKIT) Extends Lucas AirFLEX+ Applications to Cover New Toyota, Mercedes and Renault Wiper Arms

Our new adaptor kit means that even the most difficult to find wiper blade applications like the new Renault Captur are now covered by the Lucas AirFLEX+ range.There is no need to stock additional higher cost DirectFIT blades, simply bolt on the adaptor kit to your inventory and maximise your sales from minimal stock.

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CV FOCUS

CV Focus Commercial Vehicle Parts

ELTA Launch CV Parts Focus

We're putting our commercial vehicle component range in the spotlight with CV Focus.

Commercial vehicle 24v bulbs have always been a staple of the ELTA product portfolio. Businesses throughout the globe have trusted ELTA and Lucas bulbs to guide their fleet for decades.

As the ELTA range has expanded so has our CV offering. Wiper blades, beacons, work lamps, strobe lights, horns and window regulators are now all firm favourites amongst those in the know.

For the first time we've collated our most popular CV parts into a handy guide. The first edition of ELTA CV Focus is available now. Get your download here.

Driven by Quality

Elta Automotive Limited are proud to be an ISO 9001 accredited company. Commitment to quality flows through everything we do.

We understand the business implications when a commercial vehicle is off the road. All ELTA products are designed to deliver original equipment performance combined with outstanding reliability and undergo meticulous testing procedures throughout the manufacturing process and beyond. Ensuring the vehicle is not off road again for the same fault any time soon.

We also understand the responsibilities of running a commercial vehicle or fleet and so all of our replacement products conform to the ECE regulations where required, including R37 E marked bulbs and R65 and R10 certification for beacons and work lamps.

ECE R37

Bigger Brand and Lower Price – Why Settle For Any Other Budget Wiper Blade Range?

Bigger Brand Lower Price

In the search for a low priced wiper range to meet demand from drivers on a budget, many motor factors and retailers resort to generic or unrecognised brands in order to achieve the required market price point. But what if you could offer a budget wiper blade from a brand that drivers recognise and trust?

Introducing the new Lucas ECO Wiper Blade range. Big brand conventional wiper blades with a small price tag!

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The Wiper Blade You’ve Been Waiting For!

Lucas AirFLEX Plus Wiper Blade

With more applications from less stock, the new Lucas AirFLEX+ means business!

+ MultiFIT System
The perfect solution for businesses looking to stock a full coverage range from a much smaller stock investment.

+ 99.9% Coverage
The all new and improved Lucas MultiFIT adaptor system is now compatible with 99.9% of vehicles on the road.

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Lucas ZMB271 New and Improved

Lucas ZMB271 Bulb Stand

A true icon.

The Lucas ZMB271 wall mounted bulb stand is a firm favourite throughout the automotive aftermarket. It can be found hanging proudly on the walls of garages and workshops all over the globe.

The instant stock and display solution includes 199 of the fastest moving 12v bulbs, individually boxed and positioned right where you need them.

Since its introduction the vehicle car parc has moved on a little and whilst certain bulbs have become less common, others have grown in popularity. To reflect this, we have refreshed the contents of the much loved ZMB271 by replacing three declining bulbs with their rising counterparts; LLB921, LLB580 and LLB582. This new line up will see that the ZMB271 continues to meet the current and future needs of garages and workshops.

With over 140 years of innovation and development, Lucas have been continuously trading longer than any other automotive component brand in the world. 

ZMB271 New Contents

Lucas LLB581 Single Boxed Bulb

Lucas Relays and Flasher Units from ELTA

Lucas Relays and Flasher Units

ELTA Automotive deliver a full range of relays and flasher units as part of the iconic Lucas switchgear programme

The Lucas Switchgear programme offers replacement switches and electrical components for a vast range of passenger, agricultural and commercial vehicles.

With over Century of Original Equipment and aftermarket experience in the sector, the Lucas relay and flasher unit range in particular remains one of the most trusted in the automotive aftermarket.

A Lucas relay or flasher unit can be fitted with the confidence that it is manufactured to the highest standards, to Original Equipment specification and able to withstand the toughest of operating environments. That is why the Lucas programme is the first choice for off-road vehicle specialists and is used on military vehicles throughout the world.

Lucas Relays

Lucas LightBooster Upgrade POS Box Available Now

Lucas LightBooster POS Box

Introducing ZMB310: Shelf Ready POS Box With 12 Twin 130% Upgrades

The clever Lucas ZMB310 is a shelf ready transit box containing 12 Lucas LightBooster 130% twin upgrade packs.  By simply tearing off the front and folding up the lid, the transit box transforms into an attention grabbing, shelf ready point of sale display.
ZMB310 contents

Shelf Ready Transit Box. Simply Tear and Fold to Create an Eye Catching Display

ZMB310 shelf ready transit box

Lucas LightBooster upgrade bulbs deliver incredible value for money. We think you'll be delighted by the prices and the ZMB310 is no exception. 

ELTA Automotive are proud to be the official Lucas Licensee for Driving Vision and Switchgear throughout the UK and Europe.

Lucas' famous green boxes have been a familiar feature of garages across the globe for decades. That’s because Lucas have always provided the parts that mechanics trust and keep close at hand to get the job done. It’s still true today. The Lucas portfolio covers premium quality products for automotive, motorcycle and home use.

Lucas products are driven by engineering excellence and a spirit of innovation that’s ensured our continued global success. The brand's reputation is built on an extensive range, exceptional technical durability and endurance, and outstanding quality.

Lucas have been providing all this for over 140 years – and we’re still growing. That’s why the brand has been continuously trading longer than any other automotive component brand in the world.

For more information and pricing please contact sales@elta.co.uk or call +44 (0)1675 466 999 today.